‘Bird Box’ Spoiler Review: The Highs and Lows of Netflix’s Twisty Thriller

New Netflix film 'Bird Box' smashes streaming record

New Netflix film 'Bird Box' smashes streaming record

The film has gone viral, complete with memes and spoilers galore on social media networks like Twitter - where Netflix boasted to its followers that Bird Box has been "discovered" by "45,037,125" accounts and counting.

Netflix's "Bird Box" has proved to be incredibly popular since its release on December 21st.

As Business Insider pointed out, it doesn't necessarily mean all those accounts wound up finishing Bird Box.

Netflix has never been one to share much information about their viewing metrics however, and details are still sparse about what counts as a "view" for the feature film (it's unclear if accounts had to watch the entire film for it to be a view, or if only part of the film has to be seen).




Since its U.S. premiere on December 13 2018, social media has been flooded with reviews and memes about sci-fi thriller Bird Box, which left many people with dropped jaws. It's also unclear - though presumable - that the number reflects accounts that have accessed the film globally. This is very different than YouTube that considers a view when a user has watched for around 30 seconds.

Also, Netflix has no independent verifier for checking the numbers, all of which are verified by none other than Netflix itself. Netflix planned to launch 80 original films in 2018 heading into the year, after releasing just eight films the year before. If it's a good show, you deserve an Emmy.

One of the problems that Spielberg sees with streaming is that it has effectively forced studios into bankrolling strictly tent-pole features while eschewing mid-budget and lower-budget fare, which allow more room for creativity. "I'll still make The Post and ask an audience to please go out to theaters and see The Post and not make it for Netflix". Bier directed the movie from a screenplay by Eric Heisserer (Arrival).

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