IHOP returns to original name after burger stunt

Close-up of sign with IHoB logo following pancake restaurant International House of Pancake's decision to change its name to IHoB Dublin California

Close-up of sign with IHoB logo following pancake restaurant International House of Pancake's decision to change its name to IHoB Dublin California

While pancakes are front and center again, that doesn't mean IHOP's burgers are going anywhere.

IHOb - the International House of Burgers - is no more.

Be sure to join the chain's Pancake Revolution eClub and get THREE free meals for signing up.

When the restaurant chain announced 60 cent short stacks, they also fessed up to faking their IHOb name change.




Last month, IHOP caused quite the furor when it "announced" it was changing its name to IHOb, which stood for International House of Burgers.

What really matters is that even though IHOP is back to IHOP, it will continue to serve its mediocre burgers regardless of the letter at the end of its name. The internet was outraged at the move, either because of IHOP betraying its initial objective as a pancake emporium or that it was just some kind of elaborate marketing scheme. "Except for that time we faked it to promote our new burgers".

IHOP spokeswoman Stephanie Peterson told DailyMail.com that the chain is "incredibly proud" of its IHOb campaign. That's what we're after: "giving more people more reasons to come to IHOP more often".

Another fan wrote that they didn't "abbreciate being lied to".

Recommended News

  • Federer shows new look, familiar dominance at Wimbledon

    Federer shows new look, familiar dominance at Wimbledon

    On Monday, he began his title defense in style after brushing aside Serbian Dusan Lajovic 6-1, 6-3, 6-4 in the first round. ESPN reports that Federer's deal with Uniqlo is worth more than $300 million guaranteed over 10 years .
    WWE's Brock Lesnar about to jump back into the UFC

    WWE's Brock Lesnar about to jump back into the UFC

    The bout was changed to a no contest after Lesnar was suspended for one-year by the Nevada Athletic Commission. Instead, he launched straight into a call out of Brock Lesnar , who was sitting cageside watching the fight.
    'Biggest trade war in economic history': US-China tariffs take effect

    'Biggest trade war in economic history': US-China tariffs take effect

    A spokesperson for China's Ministry of Commerce said the USA tariffs violate World Trade Organisation rules. A 25% tariff is now being applied to $US34 billion worth of Chinese goods entering the United States.
  • Three Lions were 'lucky' against Colombia, says Croatia legend Davor Suker

    Three Lions were 'lucky' against Colombia, says Croatia legend Davor Suker

    Neither team could be separated after extra time, which ended 2-2 following an absorbing and exhausting battle at Fisht Stadium. The phrase has become a slogan for Ukrainian anti-Russian nationalists following Russia's annexation of Crimea in 2014.
    Raymond Felton re-signs with Oklahoma City

    Raymond Felton re-signs with Oklahoma City

    Felton's new contract is for $2.4 million and puts the Thunder's combined payroll and luxury tax over $300 million. Carmelo Anthony is now a part of the most-expensive team in National Basketball Association history.
    Former UCLA basketball player found dead in Sherman Oaks home

    Former UCLA basketball player found dead in Sherman Oaks home

    Honeycutt then barricaded himself in his home while officers waited diligently for any sign of self-defeat or retaliation. Family members identified the man as Tyler Honeycutt , a former UCLA basketball player who had a brief career in the NBA.
  • Prince Harry and Meghan visit Republic of Ireland

    Prince Harry and Meghan visit Republic of Ireland

    Proud parents the Duke and Duchess of Cambridge made their way into the service in London with their three children. Prince Louis , the youngest son of the Duke and Duchess of Cambridge , has been christened in a private ceremony.
    Charity shocked after babies ‘sold’ for adoption scandal

    Charity shocked after babies ‘sold’ for adoption scandal

    The charity home is part of the mission for children and unwed mothers of the Missionaries of Charity founded by St. Kumar claims that the charity had never taken money from parents while arranging adoptions in the past.
    Russian Federation  v Croatia quarter-final

    Russian Federation v Croatia quarter-final

    Croatia are through to the semi-final of the World Cup after beating Russia/Croatia following a nerve-wracking penalty shootout. Ivan Rakitic scored the victor from the spot as Russian goalkeeper Igor Akinfeev dived the opposite direction.
  • Eight boys rescued from flooded Thai caves, now up to 'rain god'

    Eight boys rescued from flooded Thai caves, now up to 'rain god'

    Cave rescue experts have said they consider an underwater escape to be a last resort, especially with people untrained in diving. During this process, rescuers need to hold the boys' oxygen tanks in front of them and swim pencil-like through submerged holes.
    Justin Bieber Got Engaged To Hailey Baldwin In Bahamas

    Justin Bieber Got Engaged To Hailey Baldwin In Bahamas

    Last month, they appeared together publicly, leading to speculation from fans that they had rekindled their romance, CNN reported. Meanwhile, Justin's mum, Pattie Mallette , simply tweeted out the words " Love Love Love Love Love Love Love ", yesterday.
    Head of Poland's top court vows to resist removal

    Head of Poland's top court vows to resist removal

    Warsaw faces the threat of losing its voting rights in the bloc under a procedure launched late past year over judiciary reforms. This is expected to force 27 judges out of 72 off the bench in a move that Gersdorf has described as a "purge".

We are pleased to provide this opportunity to share information, experiences and observations about what's in the news.
Some of the comments may be reprinted elsewhere in the site or in the newspaper.
Thank you for taking the time to offer your thoughts.