After teasing a name change, IHOP says B is for burgers

After teasing a name change, IHOP says B is for burgers

After teasing a name change, IHOP says B is for burgers

But the chain of breakfast diners took social media by storm last week with the cryptic announcement that it was flipping the lowercase "p" in its logo and making it a "b".

Wendy's, the fast-food chain known for square-shaped burgers, responded to a fan asking if it was going to let IHOb sell burgers on its block.

But perhaps the most savage tweet of all came from Wendy herself. Until now, the International House of Pancakes had been concealing what the "b" stood for.

Another asked why the restaurant couldn't become the International House of Brunch and start serving mimosas.

Chiquita even got in on the act, saying that the B should stand for bananas.




Rebelez isn't anxious that people will be disappointed. Pressed for details, the company would not give an end date for IHOb but referred to the "tongue-in-cheek name change" and said it was tied to the summer burger promotion.

Of course, IHOP said the name change will happen for "the time being", according to Fox News. You know, because everyone goes there for the burgers? "And, when you try them, I think you'll agree with me that IHOb's new line of Ultimate Steakburgers are so good that I'd put them up against anyone's ... just like our pancakes". "Lunch follows (with 28 percent) and then dinner (16 percent) and late-night service (seven percent)".

DineEquity, the company that owns IHOP/IHOb and also the Applebee's chain, sought to assure customers that nothing had really changed. Is Rebelez anxious that he's competing more directly with his corporate sibling? "They stated pancakes are staying, but I too worry that lack of emphasis on breakfast items will begin to drop their quality of those delicious pancakes". That's like going into a Pizza Hut and ordering a burger.

The new IHOb Twitter account includes a cover image of the word "Burgers!" hovering above a handful of different burgers, including ones with bacon, hash browns, jalapeños and eggs.

Recommended News

  • Federation Internationale de Football Association  picks referee Pitana of Argentina for World Cup opener

    Federation Internationale de Football Association picks referee Pitana of Argentina for World Cup opener

    Hosts Russia get things underway in two days' time when they take on Saudi Arabia at the Luzhniki Stadium. Smith will be performing the World Cup's anthem alongside Kosovan singer Era Istrefi and Nicky Jam.
    The Elder Scrolls VI And Starfield Announced At E3 2018

    The Elder Scrolls VI And Starfield Announced At E3 2018

    If you're die-hard for the Fallout games, I'm sure you've already put in you pre-order although there's now no release date yet. And now the sequel was confirmed during Bethesda's E3 conference via a majestic, albeit incredibly short, teaser trailer.
    Rafael Nadal Wins 11th French Open

    Rafael Nadal Wins 11th French Open

    Rafael Nadal was understandably delighted in the aftermath of his 11th French Open title win on a historic day at Roland Garros. Thiem was under the cosh, saving four break points in the first game of the third set before Nadal inevitably broke for 2-1.
  • Migrants Stranded at Sea Amid Standoff Between Italy and Malta

    Migrants Stranded at Sea Amid Standoff Between Italy and Malta

    Italy's new deputy prime minister, Matteo Salvini, had said the country would not allow the ship to dock in any of its ports. A child looks on as Nigerian Christians pray aboard rescue ship MV Aquarius , off the coast of Sicily on May 14, 2018.
    Photo shared by Angela Merkel hints at tension at G7

    Photo shared by Angela Merkel hints at tension at G7

    Merkel said there was a broad agreement among G7 leaders that tariffs and other trade barriers should be reduced. Some felt it was this power dynamic that Merkel's photo perfectly captured.

    Missing Air Force officer found 35 years after going missing missing

    He was last seen withdrawing more than $28,000 in Albuquerque in summer 1983 after returning from a two-week vacation in Europe. He faces up to five years of confinement, forfeiture of all pay and dishonorable discharge from the Air Force.
  • Roberto Martinez says Gareth Southgate has clear vision for England

    Roberto Martinez says Gareth Southgate has clear vision for England

    Marcus Rashford has suffered a knee injury ahead of England's World Cup opener against Tunisia next Monday. We want to take this tournament head on", Kane told a news conference.
    Assassin’s Creed Odyssey screenshots leak

    Assassin’s Creed Odyssey screenshots leak

    We'll no doubt learn a lot more about the game tomorrow afternoon when Ubisoft reveal all during their press briefing. Instead of scaling pyramids, though, you'll be scaling Greek statues in places like Delos, Athens, and Sparta.
    Sebastian Vettel claims 50th win and goes top in title race

    Sebastian Vettel claims 50th win and goes top in title race

    Both cars were badly damaged but the drivers escaped uninjured. "We've got to keep working, which I know the guys are". Red Bull Racing's Max Verstappen crossed the line 8.3 seconds after Vettel to claim the third spot on the podium.
  • Sebastian Vettel takes Montreal pole, Lewis Hamilton only fourth

    Sebastian Vettel takes Montreal pole, Lewis Hamilton only fourth

    Despite that, Mercedes performed well in all three practice sessions followed by a superb effort from Bottas in qualifying. Mercedes, Ferrari and Red Bull have dominated the field this season. "I think we can do a good job".
    Sandra Bullock on Bonding with All-Female 'Ocean's 8' Cast

    Sandra Bullock on Bonding with All-Female 'Ocean's 8' Cast

    She added that it was definitely "a hard pill to swallow" when she realized that the industry was not immune to sexism . The world premiere of Ocean's 8 took place in NY on June 7. "And it doesn't just take five people to make a movie.
    Sebastian Vettel bags Ferrari's first Canada pole since 2001

    Sebastian Vettel bags Ferrari's first Canada pole since 2001

    It's a long race and a lot of laps, a lot of things to look out for so we will see. Circuit Gilles Villeneuve, the meaning of Gilles for Ferrari is huge.

We are pleased to provide this opportunity to share information, experiences and observations about what's in the news.
Some of the comments may be reprinted elsewhere in the site or in the newspaper.
Thank you for taking the time to offer your thoughts.